Vogue Paris cited Ellis as “one of the most influential make-up artists of her time”. And indeed, she has worked with the world’s best fashion designers, photographers, stylists, hairdressers and models. Her work has been published on the covers of the world’s biggest fashion magazines. Ellis Faas started her unique brand because she missed something on the market - not as a pro, but as a woman who uses makeup in daily life. Three consequent DNA-components all aim towards this ease of use by the everyday woman:

First is the portability. Ellis wanted to end the hand bag jumble that you have to turn up side down in order to find what you are looking for. The solution is the Ellis Holder, a container that holds 8 different products, enough to do your whole makeup. Products stay clean, won’t break, and are easy to travel with and airport safe.

Second is the fact that most products are liquid, because Ellis believes that liquid products become one with the skin better, and therefore are much more long wearing, and you don’t see the product “sitting” on the skin.

And thirdly the shades are based on colours that by nature exist in the human body. Therefore they suit everyone, regardless of skin tone, age or style.